Preferred Shares
Preferred Shares Podcast
From Great Depression to Nifty Fifty: The Little Known Story About Simplicity Pattern, Part 2

From Great Depression to Nifty Fifty: The Little Known Story About Simplicity Pattern, Part 2


Welcome to Episode 3 of the Preferred Shares Podcast.

Douglas Ott, of Andvari Associates, was the primary researcher for this episode.

In this episode

  • Simplicity turns down the huge buyout offer

  • Peak price meets peak sales

  • Shifting tastes in American fashion

  • Corporate raiders smell blood in the water

  • The big unwind

  • Answering: How to fight obsolescence?

  • Takeaways and timeless lessons

Simplicity Pattern Book 1950 Vol 2

Episode resources

Glamour Stocks Under Pressure, New York Times, 8/1/1971

How High Is High? How High Is Safe?, Forbes, 4/15/1972

A Fund Optimist Looks at Stocks, New York Times, 2/5/1973

Nice Troubles, Fortune, 10/1/1973

Market Place: Simplicity Out of Fashion Now, 2/8/1974

A Resurgence in Home Sewing?, New York Times, 5/19/1974

Market Place: Insiders Offer Investing Clues, New York Times, 5/27/1974

Price Rises Set by Uniroyal Tire, New York Times, 8/15/1974

Simplicity Pattern Names Head, New York Times, 10/11/1974

Butterick’s Evens, New York Times, 1/19/1975

Making It With Patterns, New York Times, 1/19/1975

Simplicity’s Glynn, New York Times, 1/19/1975

President of Simplicity Resigns, 7/4/1975

SYP Promotes Executive VP Harold Hooper to President, New York Times, 7/11/1975

At Simplicity, Pattern is Still One-Man Rule, New York Times, 7/19/1975

Market Place: Seeking Undervalued Assets, New York Times, 2/14/1976

Market Place: Picking a Trend for Simplicity, New York Times, 2/28/1976

SYP Annual Results, New York Times, 2/26/1983

Simplicity Pattern Buys a 9.9% Stake in Amstar, New York Times, 6/18/1983

Simplicity Changes Name to Maxxam Group, Inc, New York Times, 6/9/1984

Triton to Acquire Simplicity Pattern (Maxxam), New York Times, 7/18/1984

Tougher Than the Rest, Time, 2/8/1988

A Raider’s Ruckus in the Redwoods, Fortune, 4/24/1989

A Pattern Maker’s Buyout Burden, New York Times, 9/2/1989

Reaping from Sewing, Forbes, 5/25/1992

Additional reading

Along with the resources above relating to episode 3, below are some pieces we’ve written independently that we think you’d like:

Sewage Pipes to Software in 30 Years, a report on Tyler Technologies (TYL), a company mentioned in this Preferred Shares episode, Douglas Ott, 9/3/2020

Executive Training Grounds Part 1: General Electric, Douglas Ott, 6/6/2023

Secular Growth In The Pet Industry, Lawrence Hamtil, 9/19/2023

A Few Thoughts On Auto Parts Retail, Lawrence Hamtil, 4/22/2023

Imperial Brands: Looking Through the Noise, Devin LaSarre, 10/8/2023

Scandinavian Tobacco Group: The Artisanal Serial Acquirer, Devin LaSarre, 7/2/2023

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